May 07, 2014 
Nihon Superior Co. Ltd., a supplier of advanced soldering materials to the global market, is pleased to announce its success from the recent IPC APEX EXPO in Las Vegas, Nevada. On the trade show’s first night, Nihon Superior hosted a dinner party for the licensees and partners at Charlie Palmer Steakhouse in the Four Seasons Hotel. More than 30 people joined the party and enjoyed the group’s dinner.
Before the meal, President Tetsuro Nishimura gave special recognition to four companies: Balver Zinn Josef Jost GmbH & Co. KG, FCT Assembly Inc., AIM Solder Inc. and MW Associates. The first three companies are licensees of Nihon Superior Co. Ltd., all celebrating their long partnership history and success since first signing SN100C licensing contracts with Nihon Superior. SN100C could not have been more successful without their sales and support efforts throughout the world. Thanks to the licensees, SN100C has become one of the most popular lead-free alloys in numerous electronic industrial markets.
MW Associates has played an important role as Nihon Superior’s marketing agency, providing advertisements, press releases and articles as well as interviews during exhibitions. The company’s ability to cover every advertising avenue has helped to expand the SN100C brand among countries worldwide.
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