The library consists of three parts: Introduction, Products and Company Promo. The Introduction provides company history, a product overview, IS software overview and information about the Juki advantage. The next section ― Products ― discusses the OPASS, 01005 placement, the KE2070 and KE2080 Series, FX-3 introduction, overview and product guide, W510 Selective Solder, and S3532 Selective Solder. Finally, the Company Promo describes why Juki’s products and technologies are advanced and why the company is the best choice to provide innovative automated assembly products. As an additional benefit, the video library links back to http://www.jukiamericas.com, allowing visitors to obtain additional information regarding the company, its products, training, news and full contact information.
“The new Juki video library is a very important tool in promoting the success of Juki’s product solutions that meet the needs of the evolving SMT manufacturing industry,” said Geron Ryden, Juki’s Marketing Manager.
The online video library was created by Rising Stream Media, a Raleigh, NC Web design, video production and online marketing solutions.
“The goal was to build a custom video player application that streamlined the entire process for Juki, while also making it easy for viewers to access Juki’s entire video library from a single location,” said Patrick Byrd, Co-Owner of Rising Stream Media.
Juki’s custom-developed interactive video player was designed to showcase the complete video library. The player features a back-end content management system for updating the video library, inserting marketing messages and branding the video player interface. The backend editor makes it easier to manage, update and post new videos to the Web site.
Rising Stream Media developed Juki’s current Web site from start to finish, produces its promotional product videos, and provides ongoing maintenance to the Web site content and video library. The company also produces Juki’s visuals and video presentations for tradeshows.
Rising Stream Media began in 1997 as a video production company, and in 2000 began producing Web site and interactive applications. Today, it builds custom promotional Web sites, and provides a full range of professional video production services and online marketing to drive targeted traffic to clients’ Web sites. For more information about Rising Stream Media, visit http://www.risingstream.com.
Juki Corporation’s experience as the market leader in industrial sewing machines was the stepping-stone for the entry into the printed circuit board assembly market in 1987. Since then, Juki has delivered more than 22,000 automated assembly systems worldwide and is currently shipping an average of 200 assembly machines per month. This extraordinary achievement makes Juki one of the world’s leading providers of automated assembly products and systems. In addition to its core technologies, Juki’s Electronic Assembly and Test Systems Division develops and manufactures advanced electronic systems and computer software for data entry, mail processing and other electronic equipment.
With the purchase of Zevatech’s assets in November 1999, Juki Automation Systems now brings Juki’s reputation for top quality and reliable service also to the North and South American and the European electronics assembly markets. Juki recognizes the challenges of the new century and is prepared to respond to the globalization of electronic manufacturing. With a sophisticated knowledge base, advanced technologies and a high commitment to its customers, Juki is poised for continued growth in the 21st century.