SMT, PCB Electronics Industry News

SMT, PCB Electronics Industry News

News from Bliss Industries, Inc.

Bliss Industries Hires MW Associates as Its Public Relations/Marketing Agency

Sep 16, 2008

MILPITAS, Calif. � September 2008 � Bliss Industries Inc., provider of handling carts and racks for electronics assembly announces that it has retained MW Associates as its marketing agency. Bliss continues its rapid expansion, and has hired MW Associates to create and manage its campaign.

MW Associates is a global all-electronics marketing agency with offices in Naples, Fla., London, Chicago, Los Angeles, Tokyo, Beijing, Shanghai and Shenzhen. The agency specializes in electronics within the marketplace, and features a roster of impressive clients.

As Bliss Industry's agency representative, MW Associates provides comprehensive marketing and public relations services, including creating press announcements introducing new products/news items, increasing global editorial presence through industry publication contributions within European, American and Asian publications, providing coverage at global trade shows, creating/placing advertisements, and more.

�MW Associates has really excelled over the years. They have driven the growth of many of the top companies in the industry. Bliss Industries is pleased to have them taking charge of our marketing and advertising and utilizing the expertise that Megan and her team have to drive Bliss Industries to the next level,� said Ken Bliss, CEO and VP Engineering. MW Associates will help with the launch of Bliss' new �Box Build Factory On Wheels� concept.

�Bliss has always been on the cutting edge of product offerings,� said Megan Wendling, principal. �We are excited to be a part of the Bliss team.�

MW Associates has an experienced, professional staff. Each team member has numerous years experience in the electronics assembly and/or semiconductor packaging industries. The agency's knowledge ranges from advertising to editorial to translation, and it recognizes the importance of globalized marketing.

For additional details or with any questions, contact Megan Wendling, principal of MW Associates, at (239) 403-0230 or via e-mail at

About Bliss Industries

Bliss Industries offers a wide variety of ESD-safe products for industries specializing in lean electronics manufacturing. Specializing in Box Build, Bliss carts and racks safely store Chassis, fragile PC boards, SMT feeders, fixtures, tooling and inventory. They protect them from damage and factory abuse with a heavy-duty steel frame. For more than 25 years, Bliss has been the leader in SMT (Surface Mount Technology) cart-based manufacturing systems, increasing uptime and throughput. Bliss provides expert process engineering support as well as custom cart engineering. For more information, call 408-945-8401 or visit

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