SMT, PCB Electronics Industry News

Nihon Superior Opens New Southeast Asia Headquarters

Jun 19, 2014

Nihon Superior Co. Ltd., a supplier of advanced soldering materials to the global market, announces that it has opened a new regional headquarters – Nihon Superior Asia Sdn. Bhd. (NSA), in Petaling Jaya, Malaysia.

NSA will take over the sales activities of Nihon Superior Malaysia Sdn. Bhd. (NSM) and will oversee the sales of Nihon Superior Singapore Pte. Ltd. (NSS) as well as its Indonesian subsidiary.

NSM will focus on the manufacture, product development and provision of technical support to Nihon Superior offices in the region. With the opening of the expanded Research & Development laboratory at its Ipoh site in 2013, NSM is well equipped to meet this challenge.

The establishment of NSM has been driven by the need to service the growing demand for Nihon Superior products such as its flagship lead-free solder, SN100C® in Southeast Asia, which is becoming one of the major growth centers for electronics manufacturing. The managing director of the new office is Mr Daisuke Watanabe, who also is the managing director of NSS.
With leadership from NSA, and production capability and technical support from NSM, Nihon Superior is well equipped to provide complete solutions to the electronics industry throughout Southeast Asia.

For more information about Nihon Superior, visit the company on the Web at www.nihonsuperior.co.jp/english.


Nihon Superior was founded in 1966 when it began marketing unique flux products imported from the US. The company made its mark on society by gathering the most advanced soldering and brazing technologies and products from around the world, and supplying them to companies in the metal-joining industry. A turning point for the company came when it started developing its own soldering materials and with the success of its unique SN100C lead-free solder alloy Nihon Superior has become a major player in the global market. To support the growing demand for its products, Nihon Superior has established manufacturing and sales centers in Japan, China and other Asian countries, and the United States, and formed business partnerships with companies in other markets.

Feb 16, 2017 -

Nihon Superior Wins a 2017 NPI Award for the Latest SN100CVTM Lead-Free No-Clean Paste

Jan 10, 2017 -

Nihon Superior to Show Solder Pastes that Address Improvements in Reliability and Thermally Stable Joining

Aug 30, 2016 -

Nihon Superior to Debut a New Solder Paste to Solve New Challenges in the Electronics Industry at SMTA International

Mar 09, 2016 -

Nihon Superior Hosts Anniversary Celebration in Japan and Begins Its 50th Year with New Developments

Feb 16, 2016 -

Nihon Superior Will Show the Latest Advancements of the SN100C Alloy at IPC APEX EXPO

Dec 28, 2015 -

Nihon Superior Will Show the Latest Advancements of the SN100C Alloy at NEPCON Japan

Oct 21, 2015 -

Nihon Superior to Hold 50th Anniversary Celebration in Japan

Oct 11, 2015 -

Nihon Superior President Tetsuro Nishimura Recognized as Best Inventor during SMTAI

Aug 26, 2015 -

Nihon Superior to Celebrate Its 50th Anniversary and Showcase New Developments at SMTAI

Jun 21, 2015 -

Nihon Superior Acknowledged for 2015 SMTAI Sponsorship

122 more news from Nihon Superior Co., Ltd. »

Jun 26, 2017 -

Altus get SMART with Koh Young’s Innovative New Software

Jun 26, 2017 -

Ersa to Hold Versaflow 3 Level II Maintenance Training Course

Jun 25, 2017 -

Libra Industries’ Christopher R. Howell Memorial Foundation Awards $20,000 in Scholarships during Annual Golf Outing

Jun 25, 2017 -

SHENMAO Exhibits at IMAPS System in Package June 27-28, 2017 Introducing 3 New Semiconductor Packaging Fluxes

Jun 25, 2017 -

Ersa Brings the ‘Little Big One’ to SMTA Ohio – Award-Winning Selective Solder

Jun 25, 2017 -

Optimal Electronics Releases Process Control and Traceability Solution for Nordson ASYMTEK Applications in Clean Rooms for Sensor Assembly

Jun 25, 2017 -

Inovaxe Partners with Repstronics in Mexico

Jun 22, 2017 -

PNC Inc. Invests in LED Laser Direct Imaging system from Miva Technologies

Jun 22, 2017 -

Addressing The Modulation of Light Output -- High Quality LED Manufacturing

Jun 22, 2017 -

Schleuniger, Inc. Receives 2017 Best of Manchester Award

See electronics manufacturing industry news »

Nihon Superior Opens New Southeast Asia Headquarters news release has been viewed 690 times

Reflow Ovens thermal process improvement

SMT Equipment Online Auctions