SMT, PCB Electronics Industry News

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News from Universal Instruments Corporation

Universal Improves Spare Parts Website, Hires General Manager of Production Tooling

Dec 09, 2012

Universal Instruments (UIC) Spare Parts Store Homepage

Universal Instruments (UIC) Spare Parts Store Homepage

Designed to improve the customer’s experience, makes it faster and easier to locate parts for Universal’s surface mount and through-hole products. All parts are cataloged within the system, so users can quickly access parts using a specific part number or can browse among thousands of available items. The site also gives customers access to a wide array of standard production tooling, with custom tooling available through an online request form. In addition, at, users will find information on special offers, featured products, and online discounts. Also available are case studies that highlight how Universal’s applications specialists are creating innovative solutions to customer and industry issues.

“Every detail of the new website was intentionally laid out with the customer’s experience in mind,” explained Poet. “We wanted to create an online resource that our customers can rely on, whether they are looking for a critical part or to take advantage of our special offers. The new website is a major step toward providing our industry-leading customer service online.”

The development of the site is one of several projects that Poet has been tasked with as leader of Universal’s new Production Tooling Group. Composed of Poet and application specialists in North America and Asia, this group focuses on providing customers with high-quality and competitively priced production tooling to support their Universal equipment.

According to Poet, “Universal identified a great opportunity to put additional focus on our production tooling business and ensure we are providing world-class products and service to our international and domestic customers.” He added, “The new group will focus on delivering a superior product line that our customers want and need, as well as a custom tooling business that provides timely and effective solutions for customer-specific challenges.”

Poet holds a master’s of business administration degree from Binghamton University and a bachelor’s degree in aeronautical science from Embry-Riddle Aeronautical University. Before joining Universal, he worked in aviation, foodservice distribution, and web-based business administration.

“I’m very excited about my new position with Universal Instruments Corporation and feel that it’s a great opportunity to pull from my diversified experience and provide significant benefit to our customers,” noted Poet. “There are challenges ahead, but we will focus on further strengthening our customer relationships and moving forward, successfully, as partners.”

To explore Universal’s Spare Parts Store, go directly to or access the site through Universal’s main website at A free MyUniversal account is required to check parts pricing and availability, order parts, or access special information. To sign up for MyUniversal, go to and select the “Login/Register” tab from the horizontal navigation bar at the top of the page.

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