SMT, PCB Electronics Industry News

ATE China 2011 Set for August Launch

Jun 28, 2011

TE China 2011 will kick off at the Shenzhen Convention & Exhibition Center on August 30. This year, NEPCON South China 2011 and MTC-South 2011 will be collocated with the show. The three complementary events will present the entire integrated electronics manufacturing industry chain, while highlighting new concepts and development trends in the industry.  Together, ATE China, NEPCON South China and MTC-South will form a vibrant channel for information exchange and will allow participating companies to meet market demand while learning about emerging industry trends.

South China is the country’s busiest electronics manufacturing base and home to more than 10,000 manufacturers of cell phones, cars, IT solutions, packaging, printing equipment, etc.  The electronics products made here contribute 28 percent of China’s gross national electronics output value. As calls from the market for new processes and technologies intensify, there also is a growing need for products and equipment that can replace manual testing, packaging and assembly.

ATE China 2011, a prime exhibition to showcase the latest in China’s electronics manufacturing industry, demonstrates the full range of advanced equipment and consumables for electronics assembly and packaging. Among this year’s exhibits will be machine vision systems, electronics assembly and packaging equipment, materials, and tools.

Onsite, visitors will be able to evaluate the latest in consumer electronics, home appliances, PCs, communication gadgets, medical devices and automotive electronics, as well as the whole process of electronics assembly and packaging in related industries.  This comprehensive approach will render ATE China 2011 the premier platform via which electronics manufacturers can learn about the technology solutions to satisfy their assembly production requirements. Additionally, they will be able to use the show as a way to source new suppliers that can enhance their competitiveness.

To date, numerous well-established companies have reserved booths at ATE China 2011, including Kilews, Collector, Fukucima, Pro-Hand, Jergens, Techson, ZOMA, Dongguan Sumeida, Hitop, Tselec, Yiheda and Botrong.

NEPCON South China 2011, one of the largest and longest-standing trade platforms in South China’s SMT trade, is renowned for its internationalism and large scale. Each year, NEPCON South China attracts the top SMT brands. 2011 will be no different as the show welcomes the likes of Assembléon, Sony, Panasonic, Fuji, Tokyo Juki and Omron onsite.

The third in the trio of events is Machine Tool China South (MTC-South) 2011. Like its sister show, the China International Machine Tool & Tools Exhibition (CIMES), MTC-South is jointly hosted by Reed Exhibitions and the China National Machine Tool Corporation. The event will focus on the metal processing machines, measurement devices, meters, tooling and injection machines widely used in the South China region.

Altogether, the three-in-one show will span 30,000 sqm and attract more than 500 exhibitors from 22 countries and regions.  An additional 26,000 industry leaders and buyers also will be onsite to assess a comprehensive array of more than 1,000 types of electronics manufacturing devices, test and measurement products, and related components.

For more information on ATE China 2011, visit

Reed Exhibitions Greater China (RXGC) is part of the world’s largest events organizer, Reed Exhibitions. With 34 offices responsible for over 460 events in 36 countries each year, Reed Exhibitions is part of the Reed Elsevier Group plc.  Reed Elsevier is a FTSE-100 company, world-leading publisher and information provider that operates in the science, medical, legal, risk management and business sectors. In 2009, Reed Elsevier made an adjusted pre-tax profit of £1.28 billion on turnover of £6.07 billion.

Through over two decades of rapid growth in China, RXGC is now the country’s premier events organizer with six outstanding member companies: Reed Exhibitions China, Reed Sinopharm, Reed Huabo, Reed Huaqun, Reed Exhibitions (Shanghai) and Reed Guanghe.
RXGC serves several of China’s fastest-expanding industries.  They include aerospace and aviation, electronics manufacturing and assembly, machine tools, metalworking and industrial materials, converting, pharmaceuticals, medical and health care, gift and home, lifestyle, travel, IT & telecoms, gaming & property and security. Reed Exhibitions Greater China will produce 55 premier events in 2011.

In 2010, events organized by RXGC brought together over 28,000 suppliers, more than 600,000 visitors and approximately 20,000 conference delegates.

Reed promotes the sustainable development of China’s MICE industry and gives back to Chinese society by:

  • Endorsing and effecting IPR protection at its events
  • Advocating the auditing of exhibition statistics, as well as facilitating transparent and verifiable reporting of statistics
  • Creating green exhibitions by raising environmental awareness among participants and partners
  • Taking part in green initiatives
  • Nurturing Chinese talent across the exhibition industry

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